Sunday, May 14, 2023

Trudging on with eCommerce store and a major turn about!

The three clicks rule is important, so is getting the eCommerce store right too. I've discovered that treating AI as part of the team can lead to better results, not to mention a cheering section that encourages and eggs you on a bit. It's like having a digital hype squad by your side.

I started fresh with new template. The original WIX store was bumpy start, fraught with unexpected hurdles. The new store uses "the three clicks rule" well. I loaded enough products to make sure navigation worked properly. In truth a store could be setup very quickly if you had the photos/videos, product information and copy organized in files ready to go. In a perfect world perhaps. As a startup.... perhaps not!

The pothole this time!  Product organization with descriptive copy! As a very organized artist  with a numbering system for each painting. Everything related to it in a separate digital file. My files lacked descriptive copy or much related marketing material until now... AI is a big help coming up with ideas and copy for me so I can organizing as it relates to each product.

My big task now is to organize my product photos into separate files before adding any more to my store. I did loaded a few products as a test to make sure everything was linked properly. The good news! My store navigation links work. 

EXAMPLE of the basic information a product page (select and add to cart) would want using the "three clicks rule". 

Product Pages (Shield Maidens canvas 1451)

MAIN image 

 SCALE image
ON the WALL


 

SALES PITCH 

  • "Shield Maidens" - A Triumph of Strength and Feminine Power! In this extraordinary abstract composition, artistry and symbolism unite to weave a tale of valor, resilience, and the indomitable spirit of the feminine. But what truly captivates the eye are the gleaming blue shields, adorned with silver metallic outlines, which proudly punctuate the canvas. These shields, like guardian angels of strength, embody the unwavering determination and courage of the Shield Maidens themselves.

CALL TO ACTION

  • Claim "Shield Maidens" as your own and let its profound beauty and symbolic depth become a cherished part of your art collection.

GOOD TO KNOW

  • Gallery wraps are stretched on 1.5 bars with mirror return image printed sides and wired for hanging.

  • LYVE CANVAS is a 1.9 mil bright white, consistent poly-cotton blend matte canvas using an acid-free neutral pH coating.

  • DIGITAL CAPTURE - Better Light scanning back in large-format camera. There is no finer method of direct image capture than with a Better Light scanning back in large-format camera. Better Light files are cleaner, sharper, and more accurately capture every detail and nuance of the original artwork. Before printing each digital capture is meticulously hand edited, color proofed to the original using the finest archival canvas and inks available.

FREE SHIPPING

  • Your artwork is meticulously produced, packaged, and shipped for each order. Please allow 2 to 3 weeks to ship. You'll receive a FedEx tracking number from us as soon as it's on the truck to you.

RETURNS

  • Each digital artwork is made especially for you. If for any reason your digital artwork arrives damaged, please contact us for repair or replacement.

ABOUT US

  • Our prints and canvases are more than just beautiful works of art - they're also designed to enhance your well-being and improve your quality of life. Studies have shown that surrounding yourself with art can reduce stress, increase creativity, and promote a sense of calm and relaxation. Plus, our affordable prices make it easy to build a collection that reflects your unique style and personality. Shop now and experience the transformative power of art for yourself!

Thanks to WIX's, I have a powerful eCommerce store developing. The store product line grew a bit to just about everything I do as an artist, including selling my original works. This last part is a major marketing turn-about as an artist!

I just know it is important to learn how to be a independent artist entering our digital world.  

Later...   

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